MicroFirst Provides Gaming Solutions for Poconos' Mount Airy Casino Resort
The new partnership will expand the use of their touchscreen player tracking displays to over 2,000 machines, including a uniquely designed series of bonus content
OAKLAND, N.J., Aug. 18 /PRNewswire/ -- MicroFirst, Inc., a leading provider of digital content and technology, has agreed to deliver an extensive line-up of gaming options for the Mount Airy Casino Resort, based in Mt. Pocono, Pa. The technology company has leveraged its in-house production team and considerable experience in graphic design to create an interactive experience that resort patrons will not find anywhere else.
"With our two decades of gaming industry experience," said John Scarpa, president of MicroFirst. "It's our goal to deliver a unique experience that connects with users in a much more direct way, and, most importantly, lets them have as much fun as possible."
MicroFirst creates all of its interactive content itself, with a full team of application specialists, artists, animators, developers, musicians and engineers working together on each project. MicroFirst offers the unique experience of overseeing from top to bottom each and every new product from its inception.
"We're excited to bring MicroFirst's gaming expertise into our casino," said Robert Phillips, Chief Information Officer and Executive Director of IT at Mount Airy. "Combining unique electronic gaming opportunities with our upcoming table games will provide guests with options they can't get at other resorts."
The new content includes the "Spring Flower Bonus Content," which enables patrons to play through a series of interactive screens in order to reveal prizes and download them immediately to the slot machines.
"Bonus content offer additional value to casinos and patrons, and we expect to expand further into this area in the future," said Ryan Randazzo, Director of Client Services for MicroFirst. According to Randazzo, the company's relationship with Mount Airy developed from MicroFirst's prior work with the Las Vegas Sands Corporation. "Most properties don't even know that they have options to turn to for incredible content," Randazzo said.
With its latest deal, MicroFirst will continue to distinguish itself within the gaming industry. With decades of experience, the company creates both turnkey solutions based on custom hardware and designs plugins and upgrades that are completely compatible with existing machines for properties around the world.
About MicroFirst Gaming
Founded in 1985, MicroFirst® is an award-winning international technology company focused on providing high quality, cost-effective solutions. Since its inception, MicroFirst has established itself as a leader in a number of industries including broadcast automation, video signage, hospitality, and gaming, and has continued to push the limits in its use of state-of-the-art technology. With in-depth knowledge and extensive industry experience, MicroFirst is a leader in technology service, content creation and installation, custom hardware design, and software solutions. More information is available at www.microfirst.com
About Mount Airy Casino Resort
Located 75 minutes from New York City, yet set in the serenity and picturesque Pocono Mountains, Mount Airy Casino Resort offers guests the ultimate experience in casino gaming, golf, outdoor activities, entertainment, five restaurants, lavish guest rooms and deluxe suites. The property also boasts a state-of-the-art spa, salon and fitness center. The destination completed its transformation with the debut of 72 table games in July of 2010 in addition to its more than 2,500 slot machines.
Thursday, August 18, 2011